Velocity has been ranked number 13 amongst the top 25 Production Companies Worldwide in the latest Gunn Report. This is based on points accumulated at the awards festivals round the globe. This is the second year in a row that Velocity has been featured in the Gunn Report. www.velocityfilms.com
It’s hard to imagine that just three days ago we were laughing with our very special friend and colleague outside his office just down the corridor celebrating his birthday. And today we mourn his loss.
It is hard to believe what has happened and how, so suddenly that laughter has left us.
Thabo arrived at our door just over seven years ago and he promised us that he was going to become a star director one day. And he became a star. Not only did he prove to us and this industry that a black director could make it in this tough industry at that time, but he also claimed the respect he deserved for the work he achieved. He became the most awarded black director in this country and his work will remain a monument to his achievements.
He had passion, he had energy and most of all he had charm. Everyone he touched, was infected by that charm. He was so sincere, so honest, so kind, so generous, never boastful and forever grateful.
Whilst we mourn this tragic loss, we must also celebrate his success and be grateful for the privilege of being part of his life.
This last two days has been torturous receiving so many calls of compassion from so many people in this industry who loved Thabo not only as a director but for the kind and wonderful man he was. It is testament to his popularity amongst an entire advertising industry. He was a friend to all and an enemy to none.
Our condolences are extended to his family that he spoke so proudly of.
May he never be forgotten.
JWT Cape Town conceptualized a brand campaign for Velocity Films and the cinema ad has won a D&AD pencil. The ad is hinged on the idea that Velocity is always seeking to attract the most creatively driven people. This is in keeping with Velocity’s philosophy of employing the best creative minds at all levels and in line with the company’s brand statement It’s about the work. The success of the idea has allowed it to translate into various other mediums such as print and experiential with plans for new media developments. The ad was conceptualized by Conn Bertish , Brenton Bubb and Stuart Mcreadie, according to Executive Creative Director Conn Bertish, “
Keith Rose has won TV Commercials Director of the Year at the AdReview awards held in Kyalami. Rose won on the success of Allan Gray “Beautiful” along with Sony Bravia “Pyramids” and Sasol “Questions” with a combined total of eleven awards including a Cannes Silver and the Loeries Grand Prix. Last year’s winner Greg Gray was placed second. Four of the top five directors are with Velocity including Anton Visser in fourth place and Adrian de sa Garces being placed fifth. Barry Munchick and Peter Carr have also been recognized by a panel of AdReview judges as part of South Africa’s Top 30 most powerful and influential media figures.
Greg Gray’s commercial for MTN “Clap” and director Keith Rose’s Allan Gray “Beautiful” have both been featured amongst the world’s top commercials in the latest Gunn Report. Now in its 10th year, The Gunn Report continues to be the leading compilation of the world’s most awarded advertising work and is likened to advertising’s Holy Grail.
This year’s Loeries Judging Committee awarded the craftsmanship and masterful storytelling of Allan Gray “Beautiful” with the Grand Prix for TV, Keith Rose won four Golds a Bronze and three Craft Certificates. Rose won Gold for Allan Gray in the TV category along with cinematography and direction. Rose also won Gold for direction for Sasol “Questions”. Adrian de sa Garces won Gold in the TV category for Vodacom “We’ve been having it” whilst Anton Visser won four Silvers and two Bronzes for Kulula.com, Trees for Africa, Robertsons Chicken Spice and Energizer.
Velocity wins a silver lion at Cannes for Allan Gray “ Beautiful” and a bronze lion for MTN Clap Velocity had four shortlists including Sony “Threads” directed by Keith Rose and Energizer “Lights out” directed by Anton Visser. Whilst partner company Bouffant had a shortlist for Anti Piracy directed by Marc Sidelsky.
MTN ‘Clap’ has won two Bronze Clio Awards in the television category for Cinematography and Direction. The ad was conceptualized by MetropolitanRepublic/The Jupiter Drawing Room, directed by Greg Gray of Velocity Films with cinematography by Paul Gilpin.
MTN “Clap” has been selected to feature in the D&AD Annual as part of the D&AD awards for Editing in the TV and Cinema Crafts category.
MTN Clap is edited by Ricky Boyd of Deliverance and directed by Greg Gray of Velocity Films for MetropolitanRepublic/The Jupiter Drawing Room. The D&AD is considered by many in the advertising industry to be the World’s most stringent awards show and the D&AD Annual is a record of the year’s finest creative work. MTN “Clap” is fast being recognised on the international awards circuit having just being selected as a finalist at the One Show to be held in May in New York. TV & Cinema Crafts Editing In-Book MetropolitanRepublic / The Jupiter Drawing Room (South Africa) MTN “Clap”
The commercial for Allan Gray is a sophisticated and poignant look at the fact that one should “always look for potential then have the patience to wait for it” when investing. The spot was conceptualized by agency King James and directed by Keith Rose of Velocity Films and possesses an abundance of charm and wit whilst featuring timeless architecture and memorable performances by children carrying out certain antics at school. According to Rose, “What stands out the most for me is working with the children who were not actors. It was their first time in front of the camera and they did not speak English so this presented some challenges. But, I think the resultant performances possess an authenticity and bring a certain sensitivity to a single minded idea that works. And sometimes you just get lucky.”














